Tag: Movies

4 Essential Tips To Make Professional Videos

Posted on by Christian Alvear

Whenever you make a video, there are requeriments to make it in a professional way. Being newbie or pro, there are essential elements that can define their quality.

These elements, aren’t only technical. But are also about planning, advertising and even segmentation.

So, Audiolander brings you this list with 10 essential tips to check before going out to your videoshoot.

1.- Make a Plan:

For every project, are always a lot of things that you’ll need to think about to make them right. From choosing the correct gear to know the video’s purpose. For that, you answers questions like:

a) Which is the goal of that video? Are you promoting a new product? What does your corporate client want to tell? What is the marketing’s goal?

b) How’s your audience? Do you know how old are they? What are the trends they like? How is their cultural background?

c) How much do you know about the topic? Did you google it? Did you search examples on youtube?

d) Did you make a storyboard? Did you make a sketch of the video?

e) Did you choose the location? Did you visit it? How are you going to arrive there?

2.- Choose your gear:

For every project, there’s the right gear to choose. From camera to lenses, lighting, accesories, mics, etc. Here’s a little list.

a) Camera: there are various types for every need. Some of them are more maneuverable, some capture more light than others, etc. For that, we recommend you to check this list with the best video cameras in 2022.

b) Lenses: these are very important to think about. Thus, you need to link it with the location. Is a closed place? How much of if you want to show?

c) Lighting: there are 2 types of lights that you’ll need.
– Natural lighting: go outdoors and use it as we all know!
– Studio lighting: for more complex productions. Achievable through reflectors, flashes, etc.

d) Audio: there are 3 types of mics that you have to choose for what you need.
– Condenser mics: used in most cases, specially shotgun mics.
– Dynamic mics: used in close range for a specific sound source.
– Contact mics: used mainly in interviews and conversations.

3) Be relaxed on camera:

In any video, the subject’s attitude is essential to communicate the video’s objective. Being in a comfortable position with a relaxed attitude will increase the effectiveness of the message. Allowing to have better indicators of purchase intent, like conversion, etc.

For that, we recommend to have a nice posture, nice clothes, relaxed shoulders and good oxygenation in front of the camera. Then, speak slowly and modulate.

4) Choose the perfect song:

There are editors that like to choose music before shooting, and others after it. Regardless which are you, there will always be the song you need at Audiolander to inspire yourself!

In conclusion, everytime you make a video, use this checklist to be sure that everything’s on point. Thus, you can be sure that your session will be a success!

Best Free Premiere Plugins (2022)

Posted on by Christian Alvear

If there’s something that can make your life easier… are plugins. Even more when they are free!

This time, Audiolander brings you this selection of the best free Premiere Pro plugins that you’ll need this 2022.

We’re your new music bank focused on having the easiest music licensing process, with no fine prints. Besides, we offer the best search engine to find your favorite sync music efficiently. Find the best licensed music for your perfect soundtrack. Royalty free music perfect for your marketing campaign, youtube, corporate music, advertising, film, TV, and more. For more information visit Audiolander.com

So, without preambles, let’s get started!

1.- Dead Pool Premiere Presets:

Do you like Deadpool, Marvel and action movies? Well, this plugin is for you!

The editorial consultant himself, Jarle Leirpoll, shared us his own camera shake preset that used in every Deadpool’s action scene. All the custom handled presets can be applied onto audio and video clips in real time!

He mapped the movement and rotation of his handled footage and converted into this plugin. So, you can be sure that this movement is absolutely organic and real and it’s not made by AI digitally.

2.- Glitch Presets by Motion Array:

If there’s something that became a must in the industry, is the use of glitch effects. This dynamics created a new standard in advertising, music videos and more. Besides, despite seeming something complicated, in most cases you can apply them by using defined presets.

This plugin allow you to add great glitchy visual effects to any text or video. Like digital noise, color and light dynamics, between others.

These effects are awesome for transitions, titles, logos, etc.

3.- VashiVisuals EQ Presets:

Have you ever been struggling infinite hours trying to fix your audio tracks? Here’s the solution to not only making it sound better, but to add awesome FX to any audio.

This plugin, brings from compression, EQ, and spectrum visuals, to great audio effects. Like radio presets, nasal sound, room ambience, etc.

Use it creatively!

4.- Andy’s Swish Transitions:

Cuts and transitions can be a difficult task to make. Specially when you don’t have the enough timing and blur control.

This plugin, will allow you to have complete control of the time, amount of blur and even specific curves control of your transitions. Thus, you can get great quality results and save a lot of time.

5.- Andy’s Better 3D:

Whenever you use 2D objects like text, corporate logos, images, etc. This plugin will do the trick!

Through the complete rotation, color, transform and even correction control, you can create awesome dynamics for any object. Thus, you will surprise any client through moving a pair of knobs! So, this plugin is perfect for advertising, corporate videos, marketing campaigns, etc.

So, we encourage you to try this awesome free Premiere plugins and tell us what you think about them!

Our job is to keep you inspired, so, whenever you need the best copyright free music in the market, visit audiolander.com

Audiolander, inspiring artists.

Music for Marketing (Royalty Free)

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Audiolander brings you this brand new track perfect for music for marketing.

Buy the sync music license for this track here: https://www.audiolander.com/product

As you know, making score music for marketing campaigns is never easy. Choosing the perfect song in any music bank can cost you hours and even days. So, we’ve decided to make a fine selection of our best tracks.

Frederick Thivierge, Audiolander’s artist from Canada, shows his class through this song.

Royalty free music for marketing

In this track, “Kite Night”, you can feel the fresh touch of Thivierge. Through a House music aesthetic, this song gives the elegance that any premium brand needs. On the other hand, polyrithms give that differentiating aspect to highlight your visual piece. We can identify influences that go from a R&B groove to experimental and underground artists. Specially linked to dance music.

This gives you the possibility to enhace the visual effect of your piece and have a distinctive seal through this song. The musical quality of this track, as the mastering process, is carefully curated by Audiolander.

As a High Quality royalty free music, we are commited to have a severe selection process. So, anytime you listen to one of our tracks, you will hear the best quality in the market. Like thousands more tracks, you can buy this royalty free song in Audiolander.com

We’re your new music bank focused in having the easiest payment method with no fine prints. Besides, we offer the best search engine to find your favorite sync music efficiently. Find the best licensed music for your perfect soundtrack.

Royalty free music perfect for your marketing campaign, youtube, corporate music, advertising, film, TV, and more.

To find thousands more tracks like this, enter: https://www.audiolander.com

Audiolander, inspiring artists.

Drone for Video (Tips & Tricks 2022)

Posted on by Christian Alvear

Drones are the new technology that is shaking up film, advertising, TV, etc.

Day to day, more and more photographers and filmmakers are using them to enhace their shooting scope. Because, they offer a whole new world of possibilities to shoot video from previosuly imposible perspectives.

In the past, only big budgets could afford this footage. So, drones are the new technology that is transforming video shooting forever.

But… do you know how to use them?

Audiolander, brings you this tips & tricks guide to introduce you to Drone shooting. Some of them can see kind of obvious, but are esencial to keep them always in mind. Specially when you have only 20-30 minutes of battery outdoors!

To use the perfect song for your masterpiece, simply find it at Audiolander.com. Your brand new score music bank. Here you’ll find the best sync music licenses with the easiest payment method without fine prints.

For Drone footage, we recommend using tracks from our Cinematic category. There, you can find genres perfect for this footage like Build, Adventure, Documentary, and more.

So, let’s get started!

1.- Lighting:

Natural light is maybe the most important factor in the equation. As you know, this varies according to the sun’s position. So, consider if your shoot is towards or backwards the sun direction to define your settings. A simple advice is to rotate your drone till you have the best light source or wait until sunset.

2.- Battery:

Until now, Drone batteries have a very limited usage time. So, we recommend you to have a shooting plan to avoid any energy waste and dedicate it only to capture your footage. Also, if you have one, always carry a charged battery just in case.

3.- Laws and regulation:

As we always care about your security, please read what’s permitted and in your state and what’s not. This could certainly save you a lot of problems and your drone’s integrity.

4.- Recording settings:

Always remember that any footage requires it’s specific setting. This means that there’s no better configuration that which the situation needs to get enough visual information. Also, have in mind that it won’t be perfect at the moment, so have patience to post process it at the studio.

Nevertheless, always remember that faster shutter means less blur and more FPS!

5.- Use references:

Before thinking using a drone, there’s always a scene that you can get inspired of. Then, you’ll have a clearer idea of what you want to capture. So, always include references in your shooting plan to compare and decide which suits you best.

Here are some ideas and techniques of drone usage:

In conclusion, Drones gave us a whole new world of previosuly impossible perspectives. So, there’s nothing written on how a drone should be used. Thus, we encourage you to keep inspired and experiment and use them in your own way!

Audiolander, inspiring artists. Your new sync music bank with no fineprints.

Paletas de Color, Los Mejores Programas (2022)

Posted on by Christian Alvear

Cuando se trata de definir tu toque como productor, las paletas de color pueden ser tu mejor amigo o tu peor enemigo.

Puedes reconocer a directores de cine al instante por ello. Así que definitivamente forma parte de tu marca registrada en cada pieza.

Por ejemplo, cuando pensamos en David Fincher, instantáneamente visualizamos colores como estos:

The Social Network (2010)
Mindhunter (2017)

Así que, para ayudar a inspirarte y encontrar tu propio toque, Audiolander te trae esta selección de las mejores herramientas de gradación de color.

Échales un ojo:

1. DaVinci Resolve 17:

  • Enorme gama de características.
  • Lo mejor para la clasificación de color.
  • Herramientas de audio mejoradas.
  • Colaboración en espacios de trabajo optimizados.
  • La versión estándar es gratuita.

2. Magic Bullet Colorista:

  • Corrección de color guiada para principiantes.
  • Presets LUT incluidos.
  • Plugins – ready to go.
  • Perfecto para Adobe suite.

3. Color Finale:

  • Gran interfaz
  • Impresionantes curvas de color y luz.
  • Ruedas de color de 3 vías
  • Gradación de de alta gama

4. FilmConvert:

  • Herramientas estándar para profesionales
  • Gran variedad de efectos
  • Gran interfaz
  • Buena relación precio/calidad

Source: Freelancevideocollective

¡Te animamos a que pruebes este software y compartas tu opinión con nosotros! Comenta abajo.

Para encontrar la mejor música para tu pieza visual, encuéntrala en Audiolander. Tu nuevo banco de música libre de copyright.

Somos tu nueva librería de música licenciada enfocada en tener el método de pago más fácil y sin letra chica. Además, ofrecemos el mejor motor de búsqueda para encontrar tu música de sincronización perfecta de manera eficiente.

Tanto la calidad musical de nuestra música, como el proceso de masterización, está cuidadosamente curado por Audiolander. Al ofrecer música libre de regalías de alta calidad, estamos comprometidos a tener un proceso de selección riguroso. Así, cada vez que escuches uno de nuestros temas, escucharás la mejor calidad del mercado.

Encuentra la mejor música con licencia para tu banda sonora. Música libre de regalías perfecta para tu campaña de marketing, Youtube, música corporativa, publicidad, cine, televisión y más.

Best Colour Grading Software (2022)

Posted on by Christian Alvear

When it comes to define your touch as a filmmaker, colour gradings can be your best friend or worst enemy.

You can recognize film directors instantly for it. So it is definitely part of your trademark in every piece.

For instance, when we think of David Fincher, we instantly think of something like this:

The Social Network (2010)
Mindhunter (2017)

So, to help you inspire yourself and find your own touch, Audiolander brings you this selection of the best color grading software tools.

Take a look!

1. DaVinci Resolve 17:

  • Enormous range of features.
  • Best for color grading.
  • Improved audio tools.
  • Collaboration across streamlined workspaces.
  • Standard version is free.

2. Magic Bullet Colorista:

  • Guided colour correction for beginners.
  • LUT presets included.
  • Plugin – ready to go.
  • Works seamlessly within Adobe suite.

3. Color Finale:

  • Great Interface.
  • Awesome colour and light curves.
  • 3 way colour wheels
  • High-end grading

4. FilmConvert:

  • Professional standard tools
  • Great range of effects
  • Great interface
  • Nice price/quality

Source: Freelancevideocollective

We encourage you to try these software and share your review with us! Comment below.

To find the best music for your visual piece, find it at Audiolander.

Essential Cuts for Video Editing

Posted on by Christian Alvear

When it comes to editing a video, cuts play a massive role.

If you use them wisely, they can bring clarity, brevity and seamlessness. So, mastering this tool can make you a better video editor.

Cuts don’t depend of the software, even if it’s digital or analog. It’s pure cinema!

So, Audiolander brings you this list with essential cuts that any video editor needs to know!

To make this resources work, use the best music, find it at Audiolander.

1.- Jump Cut: is when a single shot is broken with a cut. This makes the subject appears to jump instantly forward in time. This cut, gives the effect of moving forward through time and spaces. Making it essential for advertising and fiction in general.

2.- J-Cut: when the audio of the next scene or shot precedes the image. This gives you an excellent tool to introduce a new scene and make new contrasts. Essential for filmmaking, fiction and non fiction, documentaries, etc.

3.- Cutting on Action: when the subject starts an action in an angle and continues in another. This makes the scene more immersive and giving more context to the action. Ideal for product use advertising, corporate videos that involves manufacturing, tutorials, etc.

4.- Cutaway: cut used to communicate the location or context of the scene. Gives more perspective about details that support the main message of the piece. Essential for corporate videos, lifestyle content, tutorials, etc.

5.- Montage: combines various shots in an extended period of time. Often used for transition. Essential for advertising, corporate videos and social media in general.

6.- Match Cut: links 2 or more shots that have common elements. Powerful tool to support advertising richer using metaphor or comparison. Essential for product advertising, brand storytelling, fiction, corporate videos, etc.

As many editors and directors say: films, advertising and even corporate videos are nothing without music.

Therefore, to make this cuts work, you will need that perfect song… find it at Audiolander.

Selecting Music by Brand Archetypes

Posted on by Christian Alvear

At Audiolander, we’re aware of how difficult it can be to speak the marketing language. Specially with your corporate client of the advertising world.

So, we bring you this article related to brand archetypes. Thus, you’ll choose music much faster and in a more efficient way to convince your client. Therefore, what are the brand archetypes?

They are universally recognizable characters types or roles that a brand can embody. There are 12:

1.- The Outlaw: He’s a rule breaker. He’s a renegade, an iconoclast, and a free spirit.

2.- The Magician: Makes your desires come true by creating something unique. Visionary, charismatic, and imaginative.

3.- The Hero: Attempts to make the world a better place. Brave, self-assured, and honorable.

4.- The Lover: Inspires love and creates connection. Passionate, sensual, and personal.

5.- The Jester: Seeks to make the world a warmer and a happier place. Laughter, good sense of humor, and a light-hearted attitude.

6.- The Everyman: Seeks to belong or connect with people. Because he’s normal, supportive and faithful.

7.- The Caregiver: seeks to look after and defend others. Maternal, nurturing, and generous.

8.- The Ruler: Create order out of chaos by controlling it. He’s a manager, a leader, and an administrator.

9.- The Creator: Make something that has meaning and will last. Because he is an entrepreneur, creative, and inventive.

10.- The Innocent: His goal is to be happy. Strives to be good, pure, young and optimistic.

11.- The Sage: Helps the humanity in gaining knowledge and wisdom. He’s well-informed, wise, and reliable source of information.

12.- The Explorer: new experiences provide fulfillment. He’s a restless, daring, and ambitious.

We encorauge you to try which archetype suits best for your or your client’s brand. Because there’s always a way to find the perfect match.

Find your inspiration at audiolander.